Consultants
For consultants and fractional marketing leads
You answer for other companies’ marketing stacks, on your own. Yellowhead gives you the instrument agencies use: a read of each client’s stack from public evidence, the work it turns into, and a check on whether the fixes landed.
Where it fits in your work
- 01
Before the engagement
Run a Diagnostic on a prospective client’s site before the first conversation, so your proposal starts from evidence rather than a questionnaire.
- 02
In the first week
Baseline the client’s stack in 5–10 minutes instead of days of discovery. Ten pillars, scored from public evidence, with every finding turned into an action item.
- 03
During the work
Prioritise the findings, work through them, and let the client confirm each fix under their own login. The next Diagnostic re-checks what can be seen from outside.
- 04
At the review
Open the client’s progress report for the period: what was wrong, what was done, what changed and what is still open.
- 05
When you join a company as its fractional lead
Bring the Diagnostic with you. A read of the stack in your first week, and a monthly or quarterly schedule that keeps checking it while you work on everything else.
A read that stands on its own
When you recommend a fix, the evidence behind it is a repeatable check of public signals, not your opinion. Reports carry the Yellowhead Digital name, so the read holds up when the client forwards it to their leadership, and the next Diagnostic shows whether the fix landed.
The Consultant plan
$199 USD / month
For consultants and fractional marketing leads looking after a handful of clients.
- Up to 25 client workspaces
- 8 Diagnostics a month
- 3 Outreach Rehearsal sessions a month
- Client viewers, the Portfolio, scheduled Diagnostics and the progress report
It has the same features as the larger Agency plans; they cover more clients and more Diagnostics. Need more in a month? Additional Diagnostics are $49 USD each. Compare Agency plans →
Working inside one company at a time? A Business plan for that company may fit better. Business plans →
Playbooks consultants start with
Turn prospect research into better outreach
Run a Diagnostic on a prospect before the first call, pick the one finding that matters to them, and rehearse the approach before you send anything.
Read the playbook →Audit a new client before you start
Open a workspace for the client, run the Diagnostic, and add the specialist reads the findings call for. Everything lands in that client’s workspace as one baseline.
Read the playbook →Verify that a marketing problem was fixed
Mark the work done, have a second person confirm it, and let the next Diagnostic check it independently.
Read the playbook →Prepare for a client review
Pull what was wrong, what was done, what changed and what is still open for one client over any period, from the work already in their workspace.
Read the playbook →What a Diagnostic does not do
- It reads public evidence only. It does not log in to a client’s ad accounts, analytics or customer databases.
- It sends nothing to your clients or prospects. You decide what to share, and when.
- It does not replace your judgement. It gives your judgement evidence to work from.
When a client needs the view behind the login, an Infrastructure Audit is our team reviewing those systems hands-on, with read-only access the client grants. About the Infrastructure Audit →