Honest Pricing for Real Work
Two ways to engage — full service consulting and self-serve diagnostic tools. Most clients use both.
Full Service
We do the work. Strategy, audits, builds, and ongoing management delivered by a human team. Start with a conversation.
Self Service
You run the tool. Our forensic diagnostic analyzes your marketing infrastructure in minutes. Subscribe for the volume and features your workflow needs.
Most clients use both — the diagnostic surfaces what matters, and our team helps you act on it.
Audit
Assessments & Course Correction
AI-powered analysis across all 10 pillars. Perception vs. reality scoring. Instant results.
- 10-pillar diagnostic scores
- Perception vs. reality gap
- Top blind spot in full detail (complete analysis on Starter+ plan)
- Executive summary & verdict cards
Subject to market rates
We recommend running a free diagnostic first — this assessment builds on those findings. $300 USD flat fee (1hr session + pre-research). We walk through results together. This is where domain translation begins.
- Everything in Forensic Diagnostic
- Review session — $300 USD (1hr + pre-research)
- Pillar-by-pillar human analysis
- Prioritized action plan
- Hosted report (same login as diagnostic)
Subject to market rates
Deeper competitive landscape research beyond the automated diagnostic. $250 USD per competitor — pick the ones that matter most. Best paired with a diagnostic and assessment.
- $250 per competitor — deep manual research
- Positioning gap analysis per competitor
- Strategic differentiation recommendations
- Bundle with Strategic Assessment — $650 for assessment + 2 competitors
Subject to market rates
Hands-on audit of the systems your diagnostic flagged. You grant read-only access — we go inside and confirm what the automated diagnostic surfaced from the outside. Scope is custom, driven by your findings.
- Scope driven by diagnostic findings — not a fixed checklist
- GTM, GA4, consent, CRM, ad platforms — whatever was flagged
- Minimum 5 hours at advisory rate ($150/hr)
- Findings entered into your Journey infrastructure layer
- Natural bridge to Architect engagement
Medium domain translation included
Architect
Blueprints, System Builds & Orchestration
System architecture design based on audit findings. The detailed plan for what to build and why.
- System architecture document
- Technology recommendations
- Integration specifications
- Implementation timeline
- Budget projections
Full implementation and integration based on the blueprint. We build it and hand it over, or transition into ongoing monitoring.
- Everything in Blueprint
- Full system implementation
- Third-party integrations
- Priority support
Subject to market rates
Ongoing infrastructure health checks, reporting, and optimization. Minimum 3-month commitment.
- Observation + monthly reporting
- Quarterly performance reviews
- Light execution & fixes (Orchestration tier)
- Ongoing optimization recommendations
Deep domain translation included
Assist
Traditional Marketing & Development Support
Subject to market rates
Strategy calls, marketing guidance, and second opinions. We advise, you execute.
- Marketing strategy consultation
- Campaign planning & review
- Vendor & tool recommendations
- Monthly check-ins available
Subject to market rates
We do the work. Websites, campaigns, content, social — scoped by project or ongoing.
- Website design & development
- Social media management
- Content creation & copywriting
- Email campaign setup
- Project-based quotes available
Light domain translation included
How It Works
Hourly work
Assist advisory and hands-on work is billed hourly with transparent time tracking. No surprises — you see exactly what we spent time on and why. Minimum engagement is typically 5 hours.
Project-based work
Larger Assist projects (website builds, campaign launches) and all Architect engagements are scoped and quoted up front. You know the cost before we start. Scope changes are discussed and approved, never billed silently.
The free diagnostic
The forensic diagnostic is always free — no credit card required. The free report includes your 10-pillar perception vs. reality scores, your most critical blind spot in full detail, executive summary, and verdict cards. Upgrading unlocks the complete analysis — all blind spots, market intelligence, budget breakdown, and more — instantly, with no re-scan needed.
Domain translation
Every full service stream includes domain translation at no extra cost. We don't charge more to explain what we're doing. That's built into how we work — it's not an upsell, it's the baseline.
Common Questions
What happens after I complete the free diagnostic?
Your report is generated immediately — the system runs the full analysis regardless of your plan. The free report shows your 10-pillar scores, your most critical blind spot in full detail, an executive summary, and verdict cards. Starter unlocks the complete picture: every blind spot, all priority optimisations, strengths to hone, market intelligence with competitor profiles, full budget breakdown, and PDF export. Pro adds the investment roadmap, action items to track suggested improvements, integrations, trend analysis with sharing and PDF export, and team access via org accounts. Enterprise adds the interactive Journey canvas, full action item management, and advanced integrations. Upgrading reveals everything instantly — no re-scan needed. There's no automatic follow-up. The next move is yours.
How is scoped pricing determined for Audit and Architect engagements?
For Strategic Assessments and Architect engagements, we scope the work before quoting it. That means a brief conversation about your business, what the diagnostic found, and what you're trying to achieve — followed by a written scope and a fixed price. You know exactly what you're committing to before any work begins. Scope changes are discussed and approved, never billed silently.
Do I need to complete an Audit before moving to Architect?
Not always — but usually. The diagnostic exists partly because we don't want to quote an Architect engagement without understanding your current infrastructure. It's how we write a good spec. If you already have a thorough picture of your current state, we can discuss starting at Blueprint. But the Audit almost always surfaces things that change the scope.
What does 'scoped' or 'custom' pricing actually mean — can you give a rough range?
The Strategic Assessment is $300 USD flat fee. The Competitive Report is $250 USD per competitor — you pick the ones that matter most. Bundle an assessment with two competitor deep-dives for $650 USD at booking. Architect engagements vary more widely — a Blueprint alone is a different scope to a full Build & Monitor engagement. We don't publish fixed Architect ranges because the diagnostic genuinely changes the answer. Reach out or run the diagnostic and we can talk specifics.
Do you work with businesses outside Australia and Canada?
Yes. The work is remote by default. We have direct experience operating across Australian, Singaporean, and UK markets, and have worked with compliance environments including ASIC and GDPR. Geography is not a constraint.
Is domain translation really included at no extra cost?
Yes — it's not a service add-on, it's how we work. Every deliverable comes with an explanation of the choices made and the reasoning behind them. The level of translation scales with the stream: Light in Assist (explaining the work we did), Medium in Audit (explaining what the findings mean for your business), Deep in Architect (ensuring you understand the system well enough to make your own decisions going forward).
What industries do you work with?
Any business with a digital marketing infrastructure worth auditing. That said, we have deep experience in regulated financial services (CFD and derivatives trading, ASIC compliance, GDPR) and in agency environments. If your business operates in a compliance-sensitive context — financial services, legal, healthcare — we're familiar with the constraints.
What if our project or brand hasn't launched yet?
No diagnostic needed. If there's no existing infrastructure to audit, we go straight to a Blueprint Discovery session — a structured conversation that covers the same ground as the diagnostic (intent, constraints, tech decisions, success criteria) but starts from a blank slate. This is the entry point for greenfield clients and typically scopes directly into an Architect engagement. Reach out to discuss.
Is the diagnostic walkthrough session included in the free diagnostic?
No. The automated analysis is always free — the free report shows scores, your top blind spot, executive summary, and verdicts. Starter adds the complete findings: every blind spot, market intelligence, budget analysis, and PDF download. Pro goes further with the investment roadmap and team sharing. Reviewing any version with us is a separate paid step — the Strategic Assessment ($300 USD, 1hr + pre-research) — and it's the entry point to the Audit stream.
What are the 3-month and annual commitment options?
Both pre-paid commitment options include a 30-minute Course Correction after your first month — a one-on-one check-in to make sure you're getting full value from the diagnostic tool. The 3-month commitment is pre-paid at the standard monthly rate. The annual commitment offers 15% off and is available on Pro and Enterprise plans. Both are paid upfront for the full term. Month-to-month billing is always available on every plan if you prefer flexibility.
Not sure which stream fits?
Start with the free diagnostic. It'll tell you more about your marketing in five minutes than most paid consultations. From there, we can talk about what makes sense — no pressure, no pitch.